The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Agency Rankings
SERVICEPLAN GERMANY / Munich
Client
Title
Category
Award
Points
Animal Alerts
Agency: SERVICEPLAN GERMANY / Munich + L&C / New York
Client: PetPace Ltd.
Category: Creative Use of Data
Points: 10.50
855-HOW-TO-QUIT-(OPIOIDS)
Agency: SERVICEPLAN GERMANY / Munich
Client: Anzen Health
Category: Direct Marketing
Points: 9.00
855-HOW-TO-QUIT-(OPIOIDS)
Agency: SERVICEPLAN GERMANY / Munich
Client: Anzen Health
Category: Innovation / New Ideas in Health & Wellness
Points: 3.00
Could it be this easy?
Agency: SERVICEPLAN GERMANY / Munich + SERVICEPLAN BELGIUM
Client: Sandoz Deutschland / Hexal AG
Category: Radio & Audio
Points: 1.50
Client:
PetPace Ltd.
Title:
Animal Alerts
Category:
Creative Use of Data
Award:
2025 Health & Wellness Silver Pencil
Points:
10.50
Client:
Anzen Health
Title:
855-HOW-TO-QUIT-(OPIOIDS)
Category:
Direct Marketing
Award:
2025 Health & Wellness Bronze Pencil
Points:
9.00
Client:
Anzen Health
Title:
855-HOW-TO-QUIT-(OPIOIDS)
Category:
Innovation / New Ideas in Health & Wellness
Award:
2025 Health & Wellness Merit Award
Points:
3.00